Few things bring people together like a great sandwich — and Schlotzsky’s National Sandwich Day is proof of that. Each year, the beloved Austin-born sandwich chain takes part in the national celebration with special deals, giveaways, and fun events designed to thank its loyal fans.
In 2025, Schlotzsky’s is turning up the flavor once again with buy-one-get-one-free offers, double loyalty points, and free delivery for app users. The company is also highlighting its roots by bringing attention back to The Original — the sandwich that started it all over five decades ago.
When Is National Sandwich Day 2025?
National Sandwich Day is officially celebrated on Monday, November 3, 2025. The day honors the invention of one of the most popular foods in the world — the humble sandwich — and encourages everyone to enjoy their favorite kind.
For Schlotzsky’s, it’s more than just another date on the calendar. The brand treats it as an opportunity to give back to its customers and celebrate its long history as a sandwich icon in American fast-casual dining.
This year, Schlotzsky’s is rolling out a full slate of in-store and app-exclusive promotions that make it easy to join the celebration from anywhere.
Schlotzsky’s National Sandwich Day 2025 Deals and Rewards
Schlotzsky’s is offering multiple deals this National Sandwich Day, giving guests plenty of reasons to visit. Here’s a full breakdown of what fans can expect:
- 🥪 Buy One, Get One Free Sandwich (BOGO): Schlotzsky’s Rewards members who order through the Schlotzsky’s app or website on November 3 will receive a free sandwich of equal or lesser value with their purchase.
- 💰 Double Rewards Points: Earn double points on all orders placed through the app, online, or in-store with your rewards account.
- 🚗 Free Delivery: Enjoy free delivery on orders of $15 or more through the official Schlotzsky’s website or mobile app.
- 🎁 Bonus Gift Card Offer: Purchase a $25 Schlotzsky’s gift card on National Sandwich Day and receive a $5 bonus reward for future use.
These deals are valid only on November 3 at participating Schlotzsky’s locations nationwide, making it one of the best days of the year for sandwich lovers to cash in on flavor and savings.
How to Get the Offers
To take advantage of the deals, guests simply need to be part of the Schlotzsky’s Rewards Program. Signing up is free through the Schlotzsky’s app (available for iOS and Android) or directly on the website.
Once registered, users can:
- Order online for pickup or delivery.
- Earn and redeem points on every purchase.
- Access members-only offers throughout the year.
- Get birthday and surprise freebies.
New members who join before or on National Sandwich Day will also receive a free small sandwich reward just for signing up.
A Look Back: Schlotzsky’s Story and Sandwich Legacy
Before it became a household name with more than 300 restaurants across the U.S., Schlotzsky’s started with one small shop on South Congress Avenue in Austin, Texas, in 1971.
The founders introduced just one menu item: The Original — a perfectly toasted sandwich layered with ham, salami, three types of cheese, olives, lettuce, tomato, mustard, and their special signature dressing, all served on freshly baked sourdough bread.
That one sandwich became a sensation, inspiring the brand to grow across Texas and eventually nationwide. To this day, The Original remains Schlotzsky’s best-selling sandwich and the centerpiece of every National Sandwich Day celebration.
New Menu Items for 2025
To make this year’s Schlotzsky’s National Sandwich Day even more special, the company is featuring limited-time menu items and returning favorites inspired by its Austin heritage and southern flavor.
Here’s what’s new on the 2025 lineup:
- Spicy Italian Supreme: Layers of pepperoni, salami, and spicy capicola topped with mozzarella and banana peppers on toasted sourdough.
- Brisket & BBQ Melt: Tender smoked brisket, cheddar cheese, crispy onions, and tangy barbecue sauce for a Southern twist.
- Green Goddess Veggie Melt: A lighter, vegetarian option made with spinach, avocado, cucumber, roasted peppers, and herbed aioli.
- Turkey Bacon Ranch Club: A fan-favorite making its seasonal comeback — loaded with oven-roasted turkey, crispy bacon, and creamy ranch.
Each sandwich is built on Schlotzsky’s signature freshly baked sourdough bread, which is made from scratch daily in every restaurant.
How Schlotzsky’s Is Celebrating Nationwide
To bring National Sandwich Day to life, Schlotzsky’s is using both digital engagement and in-store experiences.
- Social Media Celebration: Customers who share their sandwich photos on Instagram or TikTok using the hashtag #SchlotzskysSandwichDay will have the chance to be featured on the brand’s official social pages.
- Local Giveaways: Select franchise locations will host giveaways for free sandwiches and branded merchandise throughout the day.
- Charity Partnerships: Many restaurants are donating a portion of the day’s sales to local food banks and hunger relief programs, extending the spirit of giving beyond the counter.
In 2024, the company’s charitable efforts helped provide over 250,000 meals nationwide, and this year’s goal aims to surpass that milestone.
Schlotzsky’s Rewards App: Your Key to Every Deal
The Schlotzsky’s Rewards app continues to be a cornerstone of the brand’s customer experience. With more than 1 million active users, the platform offers personalized promotions, location-based offers, and easy reordering for your favorite meals.
App users receive:
- Early access to new menu launches.
- Surprise coupons and rotating deals.
- Contactless payment for in-store pickup.
On National Sandwich Day, the app becomes even more valuable — all BOGO offers and double-point rewards are tracked automatically, making it simple to earn perks without extra steps.
A Look at the Sandwich Market in 2025
The sandwich industry in 2025 continues to thrive, with American consumers spending billions annually on quick and customizable lunch options. Chains like Schlotzsky’s, Jersey Mike’s, Firehouse Subs, and Subway dominate the fast-casual sector, but Schlotzsky’s stands out with its artisan approach to bread-making and bold flavor combinations.
Recent market reports show that sandwich sales in the U.S. have grown by 8% this year, driven by consumer demand for fresh ingredients, unique flavors, and premium breads — all areas where Schlotzsky’s continues to excel.
By focusing on innovation while honoring its Texas heritage, Schlotzsky’s has managed to remain a top choice for sandwich lovers even amid tough competition.
Customer Favorites on National Sandwich Day
Every year, fans of Schlotzsky’s vote on their favorite sandwiches, and the results rarely disappoint. Some of the most beloved items include:
| Customer Favorite | Description |
|---|---|
| The Original | The classic that started it all — ham, salami, cheeses, and Schlotzsky’s signature dressing. |
| Turkey Bacon Club | A toasted masterpiece with turkey, bacon, Swiss, lettuce, and tomato. |
| French Dip Supreme | Roast beef with melted cheese, served with warm au jus for dipping. |
| Smoky Brisket Melt | A southern-style sandwich layered with slow-cooked brisket and barbecue sauce. |
On National Sandwich Day, these items typically sell out early at many locations — a testament to their enduring popularity.
Community Spirit: Giving Back Through Food
Beyond the deals and delicious sandwiches, Schlotzsky’s National Sandwich Day has also become a day of community connection. Many local franchisees host food drives, sponsor free meals for first responders, and partner with local non-profits to provide food for those in need.
The company’s corporate team continues to strengthen its national partnerships with organizations focused on hunger relief, aligning with Schlotzsky’s mission to make a positive impact in every community it serves.
Social Buzz and Fan Excitement
Each year, #SchlotzskysSandwichDay trends across platforms like X (formerly Twitter) and Instagram as fans share their favorite sandwiches and creative photos. Influencers in the food and lifestyle spaces have also joined the fun, sharing their favorite Schlotzsky’s combinations and menu hacks with their audiences.
Expect to see posts highlighting everything from cheesy melts to toasted sourdough perfection — along with plenty of satisfied smiles.
Looking Ahead: What’s Next for Schlotzsky’s
As Schlotzsky’s celebrates National Sandwich Day 2025, the company continues to expand its digital presence and menu innovation. The brand has recently announced plans for new restaurant openings in Florida, Georgia, and Colorado, along with upgrades to existing locations to include more drive-thru and mobile pickup options.
Schlotzsky’s has also teased future collaborations with popular Texas-based chefs for limited-edition sandwiches launching in 2026. The goal? To keep combining local flavor, fresh ingredients, and creativity while staying true to the brand’s roots.
A Celebration of Flavor, Tradition, and Community
For over 50 years, Schlotzsky’s has built its legacy on one thing: making people happy through great food. National Sandwich Day 2025 is the perfect reflection of that philosophy — celebrating flavor, generosity, and connection all in one bite.
From The Original that started a movement to the bold, new creations on today’s menu, every sandwich tells a story of craftsmanship and care. And on November 3, that story continues with millions of Americans joining in on the celebration.
Will you be celebrating Schlotzsky’s National Sandwich Day this year? Share your favorite sandwich combo or your go-to order in the comments and stay tuned for more tasty updates!