The buzz around the Burger King menu change has food lovers and fast-food enthusiasts lining up for a taste of what’s new. As of July 2025, Burger King has introduced a dynamic wave of limited-edition items, exciting innovations, and customer-inspired flavors, all reflecting the brand’s commitment to staying at the forefront of fast-food trends.
A Fresh Era: Headlining Burgers and Crowd-Pleasing Sides
Burger King is making headlines with the debut of the BBQ Brisket Whopper, available nationwide from July 15. This latest creation features a juicy quarter-pound flame-grilled beef patty, piled high with slow-cooked BBQ brisket, melted American cheese, crispy onions, creamy mayonnaise, lettuce, tomato, and a sweet golden BBQ sauce. For those looking for a lighter bite, there’s a Whopper Jr. variety with the same mouthwatering toppings.
Alongside the BBQ Brisket Whopper, fans will also spot the return of some all-time favorites and inventive new sides, such as:
- Jalapeño Cheddar Bites: These spicy, cheesy crowd-pleasers are back for a limited run.
- Fiery Mozzarella Fries: Fry-shaped mozzarella sticks with a peppery kick, available in multiple sizes.
- Kansas BBQ Chicken Fries: Chicken fries with a smoky-sweet BBQ coating, setting the tone for summer snacking.
Key Points Summary
- BBQ Brisket Whopper debuts nationwide July 15, 2025.
- Fan-favorite Jalapeño Cheddar Bites and Fiery Mozzarella Fries return for limited time.
- Kansas BBQ Chicken Fries and value combo boxes hit menus in select locations.
- Burger King launches the Whopper by You program, inviting customers to submit burger ideas.
- Summertime beverage lineup includes the comeback of Frozen Cotton Candy Cloud.
- New menu items are available for a limited period and may vary by region.
Bold New Features: Whopper By You and Summer Menus
Burger King’s commitment to innovation is underscored by the new “Whopper by You” platform. Launched in July 2025, this digital feature lets fans create and submit their own Whopper build ideas through the brand’s website. Winning concepts may become future menu items, bringing community creativity straight to the table. Participants can earn exclusive perks and rewards, including weekly 1-cent Whoppers for a year, simply by submitting their creations and joining the Royal Perks program.
Meanwhile, the “Fiery Menu” heats things up with five spicy new offerings, including the spicy twist on the classic Whopper and the innovative “Fiery Strawberry & Sprite” drink—a Sprite with a fiery strawberry puree. Each Fiery Menu item features a different spice level to suit a range of tastes.
Drinks are also getting an upgrade. July sees the return of the Frozen Cotton Candy Cloud beverage and new cold foam iced coffees plus Real Juice Lemonades, rounding out the brand’s menu evolution for summer.
What’s Next: Why These Changes Matter
Burger King’s menu update isn’t just about trying new flavors; it’s a strategy to reclaim its spot in a crowded fast-food market. Following a 1.7% dip in system-wide sales earlier this year, Burger King is betting big on new tastes, creative offerings, and enhanced customer involvement to win back attention and deliver unique value to fans.
Table: Highlighted Limited-Time Burger King Menu Additions (July 2025)
With all these electrifying changes, Burger King fans old and new have plenty of reasons to visit and sample the latest lineup. Whether you crave spicy, smoky, or simply unique flavors, this round of menu updates ensures a little something for everyone.
Ready to try the new items? Share your review or let us know which new burger invention you’d love to see on the Burger King menu next!